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Article:
Following God Or The Advertisers? by: Anthony Keith Whitehead We live in a society which is today increasingly dominated by economic considerations. At national level, political factors, aims and objectives are frequently determined, or at least are severely modified by domestic or international economic forces. What applies to an individual country applies, probably with even greater force, to individual corporations and firms. The latter have always been, but today are even more locked in fierce battles with rivals. In the end those battles are for victory over YOUR mind. You are the ultimate objective of all their wheelings and dealings. Why ? Because you are the one who BUYS. And whether you buy from them or not is what determines their economic viability. (An extended discussion of this and related topics can be found in 'The Path To Freedom' at http://www.christianword.co.uk) Mammon Or Messiah? None of this would really matter were it not that manufacturers, services providers and the like who hire and pay advertisers are propagators of Mammon (using that term as Jesus would have used it). In other words, they have scant concern for Jesus as Messiah. Rather, theirs are values of the world. As John 15. '18
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