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Article:
Motivating Shoppers with Online Coupons (Part 1 of 2) by: Gary Gray Online shopping continues to grow at leaps and bounds. Depending on who you ask, the numbers for increase in e-commerce have been consistently coming in at 20-30% year over year. These numbers present a great opportunity for online stores of both products and services. But despite these staggering figures, increasing competition continues to dilute the marketplace. One great opportunity for sellers to increase traffic and revenue in their virtual stores is to offer online coupon codes and discounts through an affiliate program and their advertising. Coupons and discounts have always been a great way to motivate buyers in brick and mortar stores, and now that opportunity has migrated to web shopping! Coupon codes with expiration help motivate buyers into taking advantage of a one-time discount. Suggesting creative such as '10% off home and garden orders over $'50
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