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Article:
The Cheapest Way To Use Pay Per Click Advertising by: Torgeir Sunnarvik It may seem to be a very expensive way of selling your products. But if it's done the right way it can be a money making machine on auto-pilot. Let's say that you have bought one of the many ebooks with reprint rights that you can find online. Then you use the tools that you receive with the ebook to set up your own web page on your own domain. It's very easy and often done in just one hour or two. After your sales page is online and you have checked that everything is working fine, you should go to Overture and open an account. Then you start to make your keyword list. For that you can use Overture's own keyword tool. It's quite good because you can see how many times each keyword have been searched for the previous month. That gives you a clue of how popular the keyword are, and it predict how many clicks you can get for that keyword. When you search for keywords you should first look at your sales page,for words that are relevant for the product that you are promoting. Write all the words down or save them in a txt file. You can also put in spelling mistakes in these keywords. There are always a lot of searches with spelling mistakes. And these keywords have often no bids. This site offer a tool to find spelling mistakes. http://www.seochat.com/seo-tools/keyword-typo-generator/ Now it's time to put all the words into Overture's keyword tool. If you use the tool that are available when signing up for an account,you should be able to see how high the bids are for each keyword. The words that have the highest number of searches are most likely to have the highest bids, too. I have seen keywords that have bids for $40 and even higher for each click.What you want to find,are the keywords that have high searches and low bids. If you are lucky you can find words that have no bids on them yet.Then you have the opportunity to have your ad on the first position for only $'0
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