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Article:
Written vs. Audio Marketing? by: Jeremy Gossman Are you ready for some interesting figures? * People remember only 10% of what they read * People remember only 20% of what they hear * But people remember 50% of what they both read and hear! ** And it is found that audio increases the web site viewers attention span by 45% ** Almost 80% of web users have audio!!!!!! These figures reflect the neccesity of having audio on your website. There are 3 basic components to recording audio: A Recording Program A Uni-Directional Microphone A Code that will call on your audio Today, you will learn about the recording program. In order to record your voice or the sounds you desire, you must have a program that can do the job.... Total Recorder and Sonic Foundry's Sound Forge Studio 6.0 are 2 programs that come highly recommended. To Find out more about these programs check out the links provided below: http://www.totalrecorder.com http://www.sonicfoundry.com/main.asp *Please note that there are several products at the Sonic Foundry website but for your recording purposes the Sound Forge Studio 6.0 will do the job and comes at a reasonable price. #'2
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